Gucci Shoe Store is part of the wider Gucci Group of companies, which was formed in 1921 by Guccio Gucci. It is an Italian haute couture establishment that began as a family owned saddler and leather store business. Gucci is now one of the best-known high fashion brands in the world, having built a reputation for offering the quality, exclusive products made in Italy. The products sold range from men’s, women’s and children’s clothing, shoes and fragrance. The Gucci shoe store sells high fashion shoes made with infamous Italian craftsmanship. They include boots, sandals, loafers, sneakers and moccasins.
Goals and Objectives
Gucci Shoe store requires as design that represents the company’s value proposition to the customer. The design should clearly communicate to clients what benefits they will get from transacting with the store. The final product should contain enough information on the different aspects of the business proportionately. It should also allow for analysis of the said aspects of the business. Additionally, the designed outline should illustrate the business-client communication channels that will be used and how they will operate.
The designed product is targeted at Gucci store management who will use it to evaluate the organization and its capabilities. This will be done together with the consulting firm…”
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